When two or three films release simultaneously, they naturally eat into each other’s market share thereby causing losses to one another. Therefore, the AP Film Chamber in a bid to protect buyers and producers is trying to come out with a set of guidelines according to which any film should submit a letter indicating its release date clearly and if it is unable to come on that date, there should be a gap of at least one week for its release.
Responding to this new experiment, the producers of ‘Soggade Chinni Nayana’, ‘Nannaku Prematho’ and ‘Express Raja’ submitted letters to the Chamber in the same order.
Apparently, the producers of ‘Dictator’ gave the letter very late to the Chamber. A per the rules, ‘Dictator’ must be asked to release after the other three films. But the Chamber did no such thing as it was a Balayya movie. Why mess with him?