The theatrical rights of Boyapati Srinu and Bellamkonda Srinivas’ Jaya Janaki Nayaka have been selling out like hot property. After its Ceded rights sold for 7.5 Crore, the latest development is that the film’s theatrical rights in Nizam have fetched a staggering 9 Crore. None other than Dil Raju, who is known as astute businessman and good judgement skill, has shelled out the whopping amount for the film’s rights in Nizam.
This has raised the curiosity levels on the film. Despite Bellamkonda Srinivas being young hero and his last film hasn’t met the expectations, the way the film’s trade is happening prior to its release is shocking many. Apparently, Boyapati Srinu’s factor is helping a lot since his last film Sarrainodu is a blockbuster.
Apart from this, the film’s unique title and pre-look of Bellamkonda Srinivas (chiseled look) have already garnered good reception. Talk is that producer Miryala Ravinder is cashing in on the craze and has been in talks with the distributors for other areas.
Featuring Rakul Preet, Pragya Jaiswal as female lead and Catherine Tresa in a special song, Jaya Janaki Nayaka is all set for Aug 11 release.