It looks like this production-distribution company likes to associate with as many heroes as possible when it comes to building theatres. After doing a partnership with Superstar Mahesh to build out AMB Cinemas, Asian Group is now partnering with young sensation Vijay Devarakonda for the same.
While building a theatre in Hyderabad is quite expensive and would be possible only he emerges as a top superstar, Vijay is now building a multiplex theatre at his hometown. Reports are coming that Asian Cinemas is now helping to build VIjay’s own theatre in Mahabubnagar town. The theatre’s look and feel will be dynamic to match the personality of the actor and will be completed very soon.
Many heroes wanted to own theatres but for the kind of not-so-lucrative investment it is, they have backed off. But then, Mahesh Babu did the unthinkable by owning a theatre, and it looks like even Vijay is following suit. In the meantime, we could remember that the young hero already ventured into clothing retail business with the brand ‘Rowdy’.