The upcoming Telugu films AAY and Committee Kurrollu are not only vying for audience attention but also redefining promotional strategies in the process. As their release dates inch closer, a unique and engaging campaign has unfolded, piquing the interest of moviegoers.
AAY, slated for release in August, finds itself in a delightful yet competitive clash with Committee Kurrollu, produced by Niharika Konidela. This friendly rivalry took an unexpected turn recently when Bunny Vas, the producer of AAY, playfully challenged Niharika to a cricket match. In a heartwarming display of sportsmanship, Niharika readily accepted the challenge.
Their lighthearted banter, filled with witty remarks and humorous jabs, was captured on video and quickly went viral on social media. This playful exchange not only generated excitement among fans of both films but also garnered significant attention from the film industry. The cricket match, scheduled for tomorrow evening, has become a highly anticipated event, promising entertainment for fans and film enthusiasts alike.
This innovative promotional campaign transcends traditional methods, fostering a sense of community and engagement between the two productions and their audiences. The lighthearted rivalry has successfully generated buzz for both films, leaving audiences eagerly awaiting their respective releases. The upcoming cricket match serves as a unique culmination of this strategy, offering fans a glimpse into the camaraderie and spirit of sportsmanship that exists within the Telugu film industry.