The term Boycott is giving sleepless nights to the Bollywood industry. A few films became the target of the trend. Not just the films, but the advertisements are also facing heat for the alleged anti-Hindu stand. Earlier, Jewellery brand Tanishq faced severe heat with the Diwali ad. The advertisement started a big controversy as many felt that the ad hurt the sentiments of Hindus.
Now another advertisement became the target as it is dubbed as hurting religious sentiments. It is known that the tradition of newlywed women goes to in-laws to stay there for the rest of their life. Though a few religions follow this, this is followed heavily in the Hindu religion.
An advertisement that features Kiara Advani and Aamir Khan allegedly questions this tradition and Aamir Khan says he will go to Kiara Advani’s house instead of Kiara coming to Khan’s house. This made many feel that the advertisement hurts the Hindu sentiment.
Strong Right-wing supporter Vivek Agnihotri of The Kashmir Files fame said that the people make such nonsense in the ads and then blame they’re getting trolled. He even called such ad makers as idiots.
Religion and sentiments are two sensitive topics and not touching them is a good thing here. Moreover, the ads and movies are being scanned like never before and every detail is being examined. It is high time that the makers should avoid such topics to not land into controversies.