While every film released during the Sankranthi eve has done well, what really matters is who is going to stay strong after the holidays. Because that’s what decided if the distributors are going to get hefty profits or minor bruises. And it looks like Ala Vaikunthapurramuloo is having a huge edge in this context.
Films like Sarileru Neekevvaru, Entha Manchivaadavuraa and Darbar are currently running in Telugu theatres in many places along with Allu Arjun’s Ala Vaikunthapurramuloo. But due to huge arrival of families to this Trivikram directorial, exhibitors and distributors are said to be requesting the makers to add more screens and increase the number of theatres.
Going by that demand, now Ala Vaikunthapurramuloo is snatching theatres from others as 6 extra morning shows are added in towns like Eluru, 10 shows added in Kakinada and 8 shows in Rajahmundry whose tickets are being sold like hot cakes now. All the regular screens that are screening 5-7 shows of the film daily are running housefulls.
Well, going by the early trends, we could say that Allu Arjun is actually going to register his first ever 90-100 crores share movie.