Exclusive: Aata Naadhe, Veta Naadhe!!

Title naming convention always follows sentiments in Telugu Film Industry. With ‘Preminchukundam Ra’ becoming hit, there are many films later that got a title with the word ‘ra’ in the end. Using words and lyrics from popular songs as a title is another trend.

With ‘Chitram’ becoming hit, director Teja himself followed the sentiment of naming his films with three-letter-word. Guess what, now he’s following yet another sentiment, as the film ‘Nene Raju Nene Mantri’ became a super hit. Teja wants his next to be titled with a similar four-word line. And here it goes.

Apparently Teja’s next featuring Sr hero Venkatesh will go on floors from December 13th on the eve of the Daggubati scion’s birthday. Reportedly the film is likely to be titled as “Aata Naadhe, Veta Naadhe”. As the title suggests, it’s four-word line that rhymes with Teja’s latest hit ‘Nene Raju Nene Mantri’.

More than following sentiments, it is the content of a film that actually makes it work at box office. Leaving his trademark forests, exaggerated love stories and cliched heroism, Teja came out of the closet with his recent hit film. Hope he finds such smashing content yet again that these sentiments alone.