Young and handsome hero Naga Shaurya who earned the tag of a lover boy is gradually inclining towards an action hero image lately. He has selected a sports drama for his landmark 20th project. This project which is directed by Dheerendra Santhossh Jagarlapudi promises to be quite entertaining and exciting. Naga Shaurya will be sporting a new look in this movie.
The first look posters showcased Shaurya without a short and he ably flaunted his chiseled body. He also grew a thick beard and long hair for this look. His appearance attracted many and he will be seen as an archer in this much-awaited film. Presented by Sonali Narang, ‘Lakshya’ is produced by Narayan Das K Narang, Puskur Ram Mohan Rao and Sharrath Marrar under Sri Venkateswara Cinemas LLP and Northstar Entertainment Pvt Ltd banners.
Happening young beauty Ketika Sharma will be seen romancing Shaurya in this flick while seasoned actor Jagapathi Babu plays a key role. The film is in the last leg of its production and the post-production works like dubbing and editing are also going on simultaneously. The makers are planning to release the film soon as they decided to kickstart the promotions. They made an official announcement claiming that they will be releasing a new update regarding the film every Friday from now on.
They will unveil updates using the hashtag #LAKSHYAFRIDAY. This is a cool promotional strategy as the makers will reveal an update every week to please the fans and keep the buzz alive till the movie hits the screens. It will also increase the hype and expectations over ‘Lashya’.
The story, screenplay and direction were done by Dheerendra Santhossh Jagarlapudi while Raam Reddy is the cinematographer. Young and talented Kaala Bhairavaa is composing the music while Junaid is editing this flick.
Apart from ‘Lakshya’, Naga Shaurya is simultaneously shooting for ‘Varudu Kaavalenu’ under Sithara Entertainments banner and an untitled project with Anish Krishna under his home banner Ira Creations. Ritu Varma is the heroine in the first film while Shirley Setia is the female lead in the untitled project. All three films he is doing right now are completely different from one another which stands as a testament to his good script selection.