Dil Raju turned a big producer from a big distributor by finding new directors and making the right use of their talent. And then, he makes a film with minimum budget and gets a hit. Now, the producers of Jil, UV Creations, are also following Dil Raju’s formula.
Till date, UV Creations made Mirchi, Run Raja Run and Jil and new directors have worked for all the three films. And now they are planning two more films with director Sujith and Radhakrishna.
Usually many producers come for big stars and spend a lot of money and then get a big hit and vanish. With one flop, they go out of the industry. But production houses that find and encourage new talent and take their job seriously succeed in the long run.