It is quite important to promote the film with a perfect strategy these days. Making a good film is not just enough and giving it the required publicity is becoming very necessary. Bollywood makers come up with unique promotional strategies. RGV uses negative publicity to promote his films. Rajamouli has a separate strategy of his own. This way, movie makers need to think out of the box in order to attract the audiences.
Producer Bekkam Venu Gopal has done something quite interesting this time. He arrived at an event by dressing up as a police officer. This is done to promote his upcoming release ‘Alluri’ which has Sree Vishnu playing a powerful cop role. To represent the theme of the film, producer himself got dressed as a cop and this definitely forced the public to turn their heads.
Directed by Pradeep Varma and produced by Bekkem Venugopal under Lucky Media banner, Bekkem Babita presents the movie ‘Alluri’. Sree Vishnu is the hero while Suman is playing a crucial character. Kayadu Lohar is the heroine and Raj Thota cranks the camera for the movie for which music is provided by Harshavardhan Rameshwar. Dharmendra Kakarala is the editor and Vital is the art director. The makers announced that the film will be released on 23rd September. Tanikella Bharani, Suman, Madhusudhan Rao, Pramodini, Raja Ravindra, Prudhvi Raj, Ravi Varma, Jaya Vani, Vasu Inturi, Vennela Rama Rao, Srinivas Vadlamani and others played key roles in this movie.