Hyderabad, India – Victory Venkatesh, the renowned Tollywood actor, has been associated with numerous brands throughout his illustrious career. However, one partnership that has garnered significant recognition and contributed to the brand’s growth is his endorsement of Ramraj Cotton. In a recent interview, KR Nagarajan, the owner of Ramraj Cotton, shed light on the story behind roping in Venkatesh as the brand ambassador and the positive impact it has had on the brand’s sales within the Telugu community.
Nagarajan expressed his admiration for Venkatesh, highlighting his appeal among families. He emphasized that Venkatesh is not just a mass hero but a genuine star who resonates with audiences of all ages. Recognizing his popularity, Nagarajan believed that there was no better choice for the brand ambassador role.
Unlike traditional one-year contracts, Ramraj Cotton’s partnership with Venkatesh is based on a unique and enduring relationship. Nagarajan revealed that there is no formal contract between the two, emphasizing the mutual trust and respect that underpins their collaboration.
Ramraj Cotton, a globally recognized brand, has benefited immensely from its association with Venkatesh. The actor’s star power and relatability have played a crucial role in expanding the brand’s reach among the Telugu audience. This successful partnership serves as a testament to the positive impact that celebrity endorsements can have on a brand’s success.