24 Kisses has grabbed eyeballs with steamy promos featuring Kumari 21 F fame Hebah Patel and Garuda Vega fame Adith Arun.The film is about the 24 Kisses shared by a couple and the makers extensively promoted the hot content in the film. Their strategy worked as the promos got millions of views on the social media.
Ayodhya Kumar who made a critically acclaimed Minugurulu has taken an entirely different route with 24 Kisses. Can this film become a box office success like RX 100?Another film that is releasing today along with 24 Kisses is Rangu starring Tanish Alladi. The film has raised controversy for picking real life incidents and characters.
Tanish who was successful in the early stages of his career is currently running through bad phase. He is hoping that his recent success with Bigg Boss show would translate into box office collections.Both these films have a small window to cash in on before the 2.0 storm takes over the box office.