#RRR: 104 Years of “Naatu Naatu” with a Twist

The iconic “Naatu Naatu” song from the blockbuster RRR movie continues to capture hearts and minds. On February 14th, 2024, the RRR team surprised fans with a clever social media post celebrating the song’s “104th anniversary.” But hold on, before you scramble for historical records, this anniversary is purely fictional!

Here’s the catch: RRR is set in the 1920s, and the protagonists, Komaram Bheem (Jr. NTR) and Alluri Sitarama Raju (Ram Charan), perform the electrifying “Naatu Naatu” dance on February 14th, 1920. Fast forward to our present day, that’s exactly 104 years ago!

This playful twist highlights the film’s historical setting while adding a new layer of fun to the already popular song. While “Naatu Naatu” itself was created in 2022, the fictional timeline within RRR places the dance sequence in 1920. This lighthearted approach by the RRR team keeps the movie and its characters fresh in fans’ minds, showcasing their creativity in engaging with the audience.

It’s important to note that “Naatu Naatu” is not a historical song; it was specifically composed and written for the film by the talented trio of S.S. Rajamouli (director), M.M. Keeravani (composer), and Chandrabose (lyricist). However, their dedication to authenticity and originality shines through in the song’s composition and performance, further enhanced by this innovative social media campaign.

In conclusion, the RRR team’s celebration of “Naatu Naatu’s” fictional anniversary is a clever and engaging way to keep the film and its music in the spotlight. It demonstrates their understanding of their audience and their ability to connect with them in a creative and humorous manner.