They Are Routine, But Created Records

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Routine plots, known emotions and simple moment all over, but these films have registered thumping box office collections in no time. At a time when Telugu films with routine content, like Aagadu and Bruce Lee are straight away getting rejected by audiences, how come movies like Prem Ratan Dhay Payo and Vedalam are creating records?

In Telugu we have seen Chiranjeevi acting in nearly 3-4 films while other heroes also picked similar story line that of Prem Ratan Dhan Payo. A hero, a simple middle class guy, takes the place of a rich brat who looks exactly like him, and teaches that family a lesson.

Except for the fact that Prem Ratan Dhan Payo is setup in a royal family with 100 crores budget around, story is very routine and screenplay is slow. Still, the film made 40 crores gross at box office on first day, a sort of record for Salman Khan.

In Kollywood, we have seen Ajith’s Vedhalam releasing on Diwali eve and the film touched 50 crore gross mark in 3 days, becoming a biggest earner in the hero’s career. The story is all about sister sentiment that we have seen in numerous films and there is one hyper type heroine to fall for the hero. And Ajith’s stardom is what pulled this flick to a big hit, though critics have nailed it at parts.

Maybe we have to attribute the talent of directors to conceive engaging films with routine content that are giving other tinsel towns good hits.